Off the plan buyer success in Sydney’s Loftus Lane development

Ayre Real Estate director Craig Donohue, who sold the apartment, says there is strong buyer demand for luxury apartments in the CBD.
Off the plan buyer success in Sydney’s Loftus Lane development
Joel RobinsonJanuary 20, 2021

The off the plan buyer of a sub-penthouse in Sydney’s Loftus Lane development has scored a big resale as the project nears completion.

The sub-penthouse A603 in the luxury project near Sydney Harbour sold for $5.4 million, having been snapped up at the sales launch back in mid-2017 for $4.975 million direct from the developer AMP Capital.

Ayre Real Estate director Craig Donohue sold the apartment to a Northern Beaches local who had been looking for a Sydney CBD base for around 12 months.

Donohue said the buyer was shown a few apartments in established and other new developments in the CBD but Loftus Lane's location was a stand out.

"He also loved the fact that this property had a substantial and very usable outdoor space and was really impressed with the design of the building", Donohue said.

Due to settle in April, 8 Loftus Lane has been designed by Studio Bright and will comprise 106 apartments across three Art Deco-style buildings.

Loftus Lane is part of Quay Quarter Sydney, the dynamic new neighbourhood and major redevelopment of two complete city blocks up near Circular Quay.

When the apartments hit the market in mid-2017, they all sold out within two hours of the launch.

Donohue says there is strong buyer demand for luxury apartments in the CBD.

“The Sydney CBD landscape is changing from a business district to a luxury world class lifestyle hub”, Donohue says.

“As the new developments come closer to completion, buyer can not only see what the final product looks like, but also plan to take occupancy this year which is generating lots of excitement”.

Joel Robinson

Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.

He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project—from site acquisition and planning approvals through to new launches, construction completions, and final sell-out—delivering trusted, buyer-focused content that supports informed decision-making across the property journey

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