Orchard Piper to build mixed-use development on Fitzroy Gardens

Each apartment will take in views of Melbourne's CBD or Fitzroy Gardens
Orchard Piper to build mixed-use development on Fitzroy Gardens
Joel RobinsonApril 5, 2021

The Melbourne-based developer Orchard Piper has secured a rare development site fronting Fitzroy Gardens.

The 1,200 sqm site at 364-370 Albert Street, East Melbourne was an amalgamation of three adjoining park-front sites which had been held by the same family for over four decades.

A grand three storey Victorian townhouse will be restored and offered as a townhouse. There will be a further six residential levels comprising 14 apartments and two levels of private offices.

Each apartment will take in views of Melbourne's CBD or Fitzroy Gardens.

Orchard Piper have had their go-to architect Jolson Architects, who were behind the famous Pt Leo Estate down on the Mornington Peninsula, draw up the plans. It's the sixth collaboration between the two.

Orchard Piper director Luke McKie said the strategic site acquisition and planning permit represented a significant step forward for the brand, and the next phase of the Orchard Piper story.

“We have been actively acquiring sites through COVID with a view to significantly bolstering our pipeline as we move into more substantial projects in Melbourne’s best locations.”


Orchard Piper directors Luke McKie, left, and Rick Gronow, right. Image supplied

“This East Melbourne project has been designed in direct response to more than 13 years of market feedback from our local owner occupiers. Living spaces will be ample, with home offices and master suites just as you would expect in a detached house” adds McKie.

“This is our sixth project with our long term design partners, Jolson. The collective knowledge from this partnership places our projects in rare territory where historic feedback from our residents continues to shape our future offerings.”

Orchard Piper co-founder and director Rick Gronow said they have continuous demand from their buyers and repeated enquiries for an Orchard Piper offering in East Melbourne.

"This site is as good as it gets, and we are excited to be able to soon offer these properties to the market.”

Orchard Piper is set to launch the project in the second half of 2021.

Joel Robinson

Joel Robinson is the Editor in Chief at Apartments.com.au, where he leads the editorial team and oversees the country’s most comprehensive news coverage dedicated to the off the plan property market. With more than a decade of experience in residential real estate journalism, Joel brings deep insight into Australia’s evolving development landscape.

He holds a degree in Business Management with a major in Journalism from Leeds Beckett University in the UK, and has developed a particular expertise in off the plan apartment space. Joel’s editorial lens spans the full lifecycle of a project—from site acquisition and planning approvals through to new launches, construction completions, and final sell-out—delivering trusted, buyer-focused content that supports informed decision-making across the property journey

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